What To Know About Food Truck Catering
How the food trucks and food truck booking developed into a massive industry
Nowadays, gourmet
food trucks
seem like they have been around forever. We see them on street corners, at parties, and all over TV; however, it wasn’t that long ago that the first, real, gourmet food trucks hit the streets of
Los Angeles
. In the last 15 years, the food truck industry has gone from mostly Taco Trucks to incorporate almost all types of cuisine - and not only in Los Angeles. Food trucks have taken the country by storm, and are now a common sight the streets of almost every major city nation-wide.
An industry like this can go only grow so drastically because of one thing: increasing demand. A food trucks began serving higher
quality food
, they became a hot commodity not only fas a place to purchase a meal, but as a great addition to any event, party, or gathering. Due to their fruitful designs and
easy mobility
, food trucks act as an exciting alternative to a traditionally catered meal. But because food trucks are all over the place, and very often free standing business, no necessarily part of any certain group, getting a specific truck can be quite the hassle. For many years, contacting the truck directly was really the only way to get a truck at your business or event. This proved costly with regards to time, because even finding the best way to contact a truck can sometimes be difficult and time consuming.
This is where the food truck booking industry steps in.
Food truck bookers
act as intermediaries between the trucks, and those looking to bring food trucks to their events. Trucks are able to save time by being able to focus solely on their craft, and not finding new gigs and opportunities
to keep the money coming in
.
But how has this new, sub-industry transformed? It’s quite an interesting storyline. The rise of food truck booking industry preceded the big tech boom, making booking organizations and companies fall quickly into a email/phone based, paper record kept business. As trucks, and those looking for trucks began to implement new technology into the way the went about their business, many booking organizations fell behind. With such a large operation as many of these businesses had, a transition away from their traditional methods may have meant a big shut down for weeks! The big plus from this is that the market opened up to booking companies looking to
utilize technology
to their advantage, and make life easier for both the event planners, and the trucks.
These companies are on the forefront of truck booking tech, and are leading a new wave of food service into the next decade. Be sure to check out
www.cityflavor.com
, one of the biggest tech-based booking sites in the country, to see exactly how easy and cheap it has become to get a truck at any event!
Weitteb by Ian Lituchy